In this article we consider how the founder and team impact on success. While it could be argued that all business failures ultimately lead back to people through their actions, inactions or decisions, some failures can be directly related to people issues or the...

Getting traction by consistently acquiring new customers and building revenues is important for every startup business. In this the final article we look at how to avoid some of the mistakes entrepreneurs make in their sales and marketing. There’s no one-size-fits-all...

  In this article we look at finances and some best practices Entrepreneurs can use to manage the money aspects of their business. Plan How the Business Will Be Funded  Most businesses need some form of funding. The level of funding will depend on the goals of...

In this article we consider how your strategy and business model impacts on your chances of success. Planning Your Strategy Planning is important for every business. Statistics show that businesses that have put some form of business plan in place are more likely to...

In this article we look at why understanding your customer and market is so important for business success. Who is your target customer To build a successful business one of the most important actions you can take is to really understand your target customer. A first...

Starting a business can be both exciting and rewarding, but there are many challenges and pitfalls that can derail you. In this post we look at the main reasons why businesses fail and the actions you can take to give your business a better chance of becoming a...

There are no prerequisites on who can become an entrepreneur. You don't need to have a degree, savings in the bank or even previous business experience. However, you do need the right mindset and the ability to plan the steps needed to make a success of your...